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Spinnerbait XORUS Full Cover - 21 g

The XORUS Full Cover Spinnerbait 21g with titanium frame, stable and effective for pike, black bass, and perch.
18.95 (CHF) incl tax

Spinnerbait XORUS Full Cover - 14 g

The XORUS Full Cover 14g spinnerbait with titanium frame, perfect for pike, black bass, and perch. Excellent stability and strong attractant power.
17.10 (CHF) incl tax

XORUS Full Cover Spinnerbait - 10 g

The XORUS Full Cover 10g spinnerbait is ideal for pike, largemouth bass and perch. Titanium frame, optimal stability and attractive vibrations.
16.05 (CHF) incl tax

XORUS Deviant Jerkbait 15 cm Sinking Lure

Pike jerkbait lure XORUS Deviant Rotengle: erratic swimming, sound beads, long range, and increased attractiveness.
29.90 (CHF) incl tax

Surface Lure XORUS Asturie 90

High-performance surface lure, the XORUS Asturie 90 is perfect for bass, pike, asp, and black bass. Its design ensures long and precise casts.
21.75 (CHF) incl tax

Surface Lure XORUS Asturie 150

Surface Lure XORUS Asturie 150, ideal for fishing bass, pike, and black bass. Excellent range and maneuverability.
31.90 (CHF) incl tax

Lure Surface XORUS Asturie 130

Surface Lure XORUS Asturie 130 – Long-distance casting, ideal for bass, pike, and black bass.
27.95 (CHF) incl tax

Surface Lure XORUS Asturie 110

XORUS Asturie 110 surface lure, ideal for sea bass, pike, perch, and black bass. Exceptional performance from shore or boat.
27.00 (CHF) incl tax

MADNESS Ulti Ned Worm Softbait - 6.5 cm - pack of 8

The MADNESS Ulti Ned Worm softbait is a floating worm specially designed for finesse fishing for wary predators, both in freshwater and coastal waters. Mounted on a suitable Ned-type head, it excels when fish are suspicious or sluggish.
13.90 (CHF) incl tax

MADNESS MADSWIM 160 Soft Lure - 16 cm

MADNESS Madswim soft shad lure for sea and freshwater predatory fish, ideal for straight retrieves, slow cranking and towing.
13.00 (CHF) incl tax

Soft Lure MADNESS MADSWIM 120 - 12 cm

MADNESS Madswim soft shad lure for predator fishing in freshwater and saltwater, offering an attractive swim, a lively material and great versatility for rigging on various jigheads or Texas rigs.
13.90 (CHF) incl tax

MADNESS MADSLUG 150 Soft Lure - 15 cm

MADNESS Madslug soft slug lure, ultra-versatile for predator fishing in saltwater and freshwater. Soft, lively material with pronounced vibrations on the retrieve, belly slit for Texas rigging and excellent compatibility with many jig heads.
16.90 (CHF) incl tax

Lures are at the heart of modern predator fishing. When chosen well, they trigger strikes from pike, perch, zander and other predatory fish, even on heavily pressured waters. This category brings together a wide range of models to cover all depths, retrieve speeds and fishing conditions.

How to choose predator lures

To select the right lure, it’s essential to consider the target depth, water clarity, fish activity and the tackle you use (spinning or casting). As a general rule, subtle, natural presentations work best in clear water, while stronger visual and vibration cues stand out better in colored water or low light.

Lure size also depends on the species you target and the season. Compact lures are often very effective for perch or in cold conditions, while larger profiles work well for pike or when fish are actively feeding.

Main lure types and how to use them

  • Hardbaits (crankbaits, jerkbaits, minnows): ideal for working different layers of the water column, from subsurface down to deeper areas, with steady retrieves or stop-and-go actions.
  • Soft lures: highly versatile, rigged on jig heads, Texas rigs or Carolina rigs, they excel on straight retrieves, vertical presentations or dragging and hopping close to the bottom.
  • Spinners and spinnerbaits: perfect for quickly covering large areas; their strong vibrations draw predators in from a distance, even in murky water.
  • Jigs and micro jigs: effective for fishing deeper water, along drop-offs, bridge pilings or structure, especially for zander and big perch.

Ideally, you should combine several lure families in your box so you can quickly adapt if the fish refuse a particular action or profile.

Matching your lures to seasons and conditions

The season has a major influence on success with artificial lures. In cold water, predators are often warier and more selective, whereas in peak season they may aggressively chase faster, more erratic presentations.

  • Spring: favor medium-sized lures in natural colors, worked slowly along the banks and in shallow areas.
  • Summer: use reaction baits (spinnerbaits, crankbaits, stickbaits) to trigger strikes from active fish, especially early and late in the day.
  • Fall: a key period to target bigger fish with slightly larger lures that can imitate schooling baitfish.
  • Cold periods: rely on soft lures, slow presentations close to the bottom and minimalist actions to convince sluggish fish.

Effective techniques with your lures

Each lure shows its full potential with the right retrieve. Varying speed, pauses and changes of direction often makes the difference on pressured predators.

  • Straight retrieve: a steady retrieve is ideal with shads, crankbaits and inline spinners to cover water from just under the surface down to the bottom.
  • Lifting and dropping: an alternation of pulls and controlled drops is very effective with soft lures along slopes and drop-offs.
  • Vertical fishing: a precise presentation of a soft lure or jig directly under the boat or float tube to target fish holding tight to the bottom.
  • Reaction fishing: fast, aggressive retrieves with jerkbaits, lipless crankbaits and spinnerbaits to trigger reflex strikes from active predators.

Lure FAQ

Which type of lure should I choose to start predator fishing? To begin, a simple selection of hardbaits, shads on jig heads and one or two spinners lets you cover most situations and depths.

Should I prioritize natural or bright colors? In clear water and bright conditions, natural and translucent colors are often more discreet. In stained water, overcast weather or at first light, brighter or higher-contrast colors can improve the lure’s visibility.

What lure size should I use for pike and perch? For pike, lures of about 4 to 7 inches are commonly used, and sometimes larger depending on fishing pressure. For perch, sizes around 1.5 to 3 inches are generally very effective, especially with finesse presentations.