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Sea Lures

Find the perfect lure for your next sea outing with our varied collection. Soft baits, jigs, spoons, all designed to maximize your catch rate.

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Soft Lure MADNESS Madshad 100 - Rigged 25 g 3/0 (20 pieces)

Soft lure MADNESS Madshad 100: iconic shad designed with Satoshi Iwamoto. Ideal for traction, linear, and cranking fishing. Excellent swimming action thanks to soft materials. Pair it with Xorus Ultihead Evo jig heads for a perfect combination.
151.00 CHF incl tax

Soft Lure MADNESS Madshad 100 - Rigged 20 g 3/0 (20 pieces)

Soft lure MADNESS Madshad 100 - Legendary shad developed with Satoshi Iwamoto. Excellent swimming frequency thanks to softer materials. Suitable for traction, linear, and cranking fishing. Ideal with Xorus Ultihead Evo jig heads.
140.80 CHF incl tax

Soft Lure MADNESS Madshad 100 - Rigged 20 g 4/0 (20 pieces)

Soft lure MADNESS Madshad 100, designed with Satoshi Iwamoto. Ideal for traction fishing, linear retrieves, and cranking. Provides smooth swimming action with lightweight jig heads. Recommended with Xorus Ultihead Evo jig heads.
140.80 CHF incl tax

Soft Lure MADNESS Madshad 85 - Rigged 15 g 2/0 (20 pieces)

Soft lure MADNESS Madshad 85 - designed with Satoshi Iwamoto, versatile and high-performance. Its soft material enhances movement with light jig heads or smooth animations. Ideal for traction fishing, linear or cranking. Pair it with Xorus Ultihead Evo jig heads for optimal efficiency.
120.40 CHF incl tax

Soft Lure MADNESS Madshad 85 - Rigged 10 g 2/0 (20 pieces)

Soft lure MADNESS Madshad 85 designed with Satoshi Iwamoto. Its soft material enhances the swimming frequency, ideal for fast traction fishing and slower animations. Compatible with Xorus Ultihead Evo jig heads.
116.30 CHF incl tax

MARIA Duckdive F230 Surface Lure - 23 cm - 95 g

Popper DUCKDIVE F230 - 9 MARIA, sea fishing lure for big fish
59.90 CHF incl tax

MARIA Rapido F230 Surface Lure - 23 cm - 100 g

MARIA Rapido F230 lure for big fish saltwater fishing
59.90 CHF incl tax

Tackle House Feed Popper 175 Surface Lure - 17.5 cm

Discover the Tackle House Feed Popper 175, a highly effective and stable surface lure, even during energetic animations.
54.60 CHF incl tax

Sinking Lure Tackle House BRITT CBP Works 145 - 14.5 cm

Sinking lure Tackle House BRITT CBP 145, perfect for fishing seabass, tuna, and light tropical species.
52.50 CHF incl tax

Sinking Lure Tackle House BRITT CBP 170 SW - 17 cm

Tackle House Britt 170 sinking lure, ideal for tuna and trevally fishing.
52.40 CHF incl tax

Surface Lure Tackle House BRITT CBP 170 - 17 cm

Tackle House BRITT CBP 170 surface lure ideal for tuna, trevallies, and roosterfish.
52.40 CHF incl tax

MARIA Rapido F190 Surface Lure - 19 cm - 65 g

MARIA Rapido F190 fishing lure for exotic sea fishing targeting tuna and predators
51.90 CHF incl tax

Sinking Lure Tackle House K-Ten Blue Ocean BKS 175 - 17.5 cm

Tackle House BKS 175 swimming lure for exotic fishing and large predators.
51.00 CHF incl tax

Surface Lure Tackle House BRITT CBP 145 - 14.5 cm

Tackle House BRITT CBP 145 surface lure, ideal for tuna fishing thanks to its innovative balancing system.
50.60 CHF incl tax

MARIA Duckdive F190 Surface Lure - 19 cm - 60 g

DUCKDIVE F190 MARIA Popper - tuna fishing and tropical fish
49.90 CHF incl tax

MARIA Legato F190 Surface Lure - 19 cm - 60 g

Maria Legato F190 - Floating pencil lure for big saltwater gamefish
49.90 CHF incl tax

Tackle House Feed Popper 150 Topwater Lure - 15 cm

Tackle House Feed Popper 150 topwater lure, ideal for tuna and exotic predator fishing. Designed for fast and powerful retrieves.
49.00 CHF incl tax

HALCO Roosta Popper 195 Surface Lure - 19.5 cm

HALCO Roosta Popper 195 surface lure, ideal for sea fishing with strong popping action and high durability.
47.30 CHF incl tax

Sinking Lure Tackle House K-Ten Blue Ocean BKS 150 SW - 15 cm

Tackle House K-Ten Blue Ocean S 150 lure, ideal for large predators and exotic fishing.
46.10 CHF incl tax

Megabass ONETEN MAX LBO SW Floating Lure - 13.5 cm

The Megabass ONETEN MAX LBO SW jerkbait offers ultra-responsive action thanks to its LBO II system and unique hydrodynamic design. Ideal for demanding anglers.
44.70 CHF incl tax

MARIA Legato F165 Surface Lure - 16.5 cm - 50 g

MARIA LEGATO F165 - Floating Lure Effective High-Speed Sea Fishing
44.50 CHF incl tax

Sinking Lure Tackle House Flitz 75 - 12 cm

Tackle House Flitz 120 lure, ideal for tuna fishing, excellent size/weight ratio.
44.10 CHF incl tax

Megabass Giant Dog-X SW Surface Lure - 9.8 cm

Megabass Giant Dog-X SW surface lure, easy to animate, equipped with tungsten balls for maximum strikes.
43.80 CHF incl tax

HALCO Roosta Popper 160 Surface Lure - 16 cm

HALCO Roosta Popper 160 lure: long casting distances, powerful popping, and optimal durability.
43.50 CHF incl tax

Sinking Lure Tackle House K-Ten Blue Ocean BKS 140 - 14 cm

Tackle House K-Ten Blue Ocean S 140 sinking minnow, ideal for pike fishing.
42.30 CHF incl tax

HALCO Laser Pro 210 Floating Lure - 21 cm

HALCO Laser Pro 210 lure: ultra-efficient for large marine predators.
41.90 CHF incl tax

Megabass Marine Gang Cookai 140 S Sinking Lure - 14 cm

Megabass Marine Gang Cookai 140 S lure, ideal for long casting distances and rough waters.
41.70 CHF incl tax

Megabass Zonk 120 Sinking Lure - 12 cm

Megabass Zonk 120 lure: high-performance minnow designed for long-distance fishing.
41.20 CHF incl tax

XORUS Bad Boy Surface Lure - 11 cm

XORUS Bad Boy Lure: high density, long casting distance, ideal for shallow waters.
40.30 CHF incl tax

Sinking Lure Megabass X80 Magnum - 11.5 cm

Megabass X80 Magnum lure, efficient and accurate for predator fishing.
40.20 CHF incl tax

Megabass X80 Magnum SR Floating Lure - 11.5 cm

Megabass X80 Magnum SR floating lure, designed for shallow water areas, dynamic action with pronounced rolling.
40.20 CHF incl tax

Surface Lure Tackle House BRITT CBP 120 - 12 cm

Surface lure Tackle House BRITT CBP 120, designed for tuna fishing with innovative balancing.
40.00 CHF incl tax

Surface Lure Tackle House Feed Popper 135 - 13.5 cm

The Feed Popper 135 by Tackle House, an ideal lure for tuna fishing.
39.90 CHF incl tax

Leurre de surface ZIP Baits Skinny Pop 130 - 13 cm

ZIP Baits Skinny Pop 130, popper idéal pour eaux calmes, stable et robuste face aux carnassiers.
39.90 CHF incl tax

MARIA Pop Queen F160 Surface Lure - 16 cm - 65 g

Popper POP QUEEN F160-9 MARIA, sea surface fishing lure effective for large predators
39.90 CHF incl tax

MARIA Rapido F160 Topwater Lure - 16 cm - 50 g

MARIA Rapido F160 - Floating lure for tropical fishing and tuna
39.90 CHF incl tax

Sinking Lure HALCO Giant Trembler - 17.8 cm

HALCO Giant Trembler R15 Lure - Perfect for tropical fishing, jigging, and trolling.
39.80 CHF incl tax

Leurre Coulant HALCO Max 190 - 19 cm

Leurre de pêche HALCO Max 190, idéal pour la traîne (jusqu'à 12 nœuds) et le lancer-ramener.
39.80 CHF incl tax

Sinking Lure Tackle House Flitz 60 - 10.8 cm

Tackle House Flitz lure, ideal for tuna fishing, with an excellent size/weight ratio.
39.10 CHF incl tax

MARIA Pop Queen Surface Lure - 13 cm - 40 g

MARIA Pop Queen F130 popper lure for sea fishing
38.50 CHF incl tax

Megabass Genma 110 S Sinking Lure - 11 cm

Megabass Genma 110 S sinking lure, perfect for targeting trophy specimens with instant action upon retrieval.
38.20 CHF incl tax

Sinking Lure HALCO MAX 130 - 13 cm

HALCO MAX 130 fishing lure, perfect for long-distance casting and exotic species.
37.80 CHF incl tax

Sinking Lure Tackle House Bezel 120 - 12 cm / 48 g

Compact sinking jerkbait designed for tuna and bonito fishing.
37.50 CHF incl tax

Floating Lure Tackle House Feed Shallow 128 - 12.8 cm

Fishing lure Tackle House Feed Shallow 128, ideal for shallow waters and currents.
37.30 CHF incl tax

Tackle House Feed Shallow Plus Surface Lure

Tackle House Feed Shallow Plus P5, heavier lure for jerky animations.
37.30 CHF incl tax

Sinking Lure Megabass Genma 85S - 17 g - 8.5 cm

The Megabass Genma 85S is a sinking stickbait designed for optimal stability and efficient swimming action even in difficult conditions.
37.20 CHF incl tax

Megabass Vision Oneten 110 SW Suspending Lure - 11 cm

Megabass Vision 110 SW lure, designed for saltwater fishing, ideal for pike and seabass.
37.10 CHF incl tax

Floating Lure Megabass Vision 110 FW - 11 cm

Megabass Vision 110 FW Lures: efficiency and realism for predator fishing.
37.10 CHF incl tax

Megabass Vision 110 LBO SW Floating Lure - 11.5 cm

The Megabass Vision 110 LBO SW is a fishing lure designed specifically for saltwater fishing. Thanks to its advanced LBO II system, it delivers outstanding casting distances, ideal for reaching distant fish especially when fishing from the shore.
37.10 CHF incl tax

Sinking Lure Tackle House Bezel 100 - 10 cm / 36 g

Tackle House Bezel 100: compact sinking jerkbait ideal for fishing tuna and bonitos.
37.00 CHF incl tax

Topwater Lure Tackle House Feed Popper 121 - 12.1 cm

Tackle House Feed Popper 121 topwater lure, ideal for long-distance casts with a powerful and attractive "pop".
36.90 CHF incl tax

Megabass Vision Oneten 110 + 1 SW Suspending Lure - 11 cm

Megabass Vision 110 +1 SW, a highly effective lure for sea fishing, perfect for targeting sea bass around rocky plateaus thanks to its resistance to saltwater and corrosion.
36.30 CHF incl tax

MARIA Rapido F130 Surface Lure - 13 cm - 30 g

MARIA Rapido F130 Saltwater Surface Lure
35.90 CHF incl tax

X-Rap® Magnum® Xtreme

Leurre de Pêche Rapide X-Rap Magnum Xtreme
35.90 CHF incl tax

Lure Tackle House Flitz 42 - 9 cm

Lure Tackle House Flitz 42 – Long casting distance and efficiency at sea.
35.80 CHF incl tax

Surface Lure Tackle House Feed Popper 100 - 10 cm

Tackle House Feed Popper 100 surface lure, renowned for its versatility and effectiveness.
35.70 CHF incl tax

Surface Lure Tackle House Feed Popper 120 - 12 cm

Tackle House Feed Popper 120 popper lure, versatile for saltwater and freshwater predators.
35.70 CHF incl tax

Sinking Lure Tackle House BKLM 140 - 14 cm

Floating lure Tackle House BKLM 140 – Ideal for fast prospecting
35.10 CHF incl tax

HALCO Slidog 150 Surface Lure - 15 cm

The HALCO Slidog 150 is an ultra-durable stickbait designed for saltwater fishing. Reinforced and easy to handle, it adapts to various actions: fast surface retrieval or subtle deep-water animation.
35.10 CHF incl tax

Floating Lure Tackle House Feed Shallow 105 - 10.5 cm

Tackle House Feed Shallow 105 lure, ideal for fishing in shallow waters.
35.10 CHF incl tax

Megabass LIVE X REVENGE Suspending Lure - 9 cm

Megabass LIVE X REVENGE Lure – Powerful vibrations, tungsten sound, long casting and exceptional finishing.
34.50 CHF incl tax

Sinking Lure Tackle House Flitz 24 - 8 cm

High-density lure Tackle House Flitz 24 7 – Ideal for sea bass & bonitos.
34.20 CHF incl tax

XORUS Inchibite II 200g Madai Jig Lure

Madai Jig *Inchiku* XORUS Inchibite II 200g, designed for *vertical saltwater fishing* or ascending animation. Ideal for targeting *predatory fish* and marine predators.
33.70 CHF incl tax

Surface Lure Tackle House Feed Popper 70 - 7 cm

Compact and efficient popper lure for perch, black bass, and sea bass.
33.30 CHF incl tax

Ocean Born Flying Pencil 160 FL Surface Lure - 16cm - 68g

Ocean Born Flying Pencil 160FL topwater lure, ideal for saltwater fishing, easy and effective walking the dog action thanks to its unique side wings and ventral grooves.
33.30 CHF incl tax

Ocean Born Flying Pencil 160 SK Surface Lure - 16 cm - 90 g

Ocean Born Flying Pencil 160SK surface lure ideal for saltwater fishing, long-distance casting, realistic walking the dog action
33.30 CHF incl tax

Ocean Born Flying Popper 140 FL Surface Lure - 14 cm - 56 g

Surface lure with fins and ventral grooves for easy fishing, model FLYING POPPER 140FL.
33.30 CHF incl tax

Ocean Born Flying Popper 140 SK Surface Lure - 14 cm - 80 g

Ocean Born Flying Popper 140SK surface lure, long casting distance and enticing swimming action.
33.30 CHF incl tax

Sinking Lure Tackle House K-Ten Blue Ocean BKS 115 - 11.5 cm

Tackle House K-Ten Blue Ocean S BKS 115 lure for sea bass and pike, high performance and long casting distance.
33.20 CHF incl tax

MARIA Pop Queen F105 Surface Lure - 10.5 cm - 28 g

Maria Pop Queen F105 Surface Popper Lure for Sea Predator Fishing
32.90 CHF incl tax

Sinking Lure HALCO MAX 110 - 11 cm

HALCO MAX 110 Lure: Ideal for casting/retrieving and trolling, supports speeds from 2 to 12 knots.
32.80 CHF incl tax

XORUS Flapsturie Surface Lure - 12 cm

XORUS Flapsturie lure, ideal for predatory fish and exotic fishing. Surface animation or walking the dog technique.
32.60 CHF incl tax

XORUS Patchinko 165 Topwater Lure – 16.5 cm

XORUS Patchinko 165 topwater lure – Long casting distance, stability, and efficiency for predator fishing.
32.60 CHF incl tax

XORUS Asturie 170 Surface Lure

XORUS Asturie 170 surface stickbait lure, ideal for sea fishing and exotic waters. Perfect for targeting large bass late in the season.
32.50 CHF incl tax

Leurre Flottant ZIP Baits ZBL System Minnow 123F - 12.5 cm

Leurre ZIP Baits ZBL System Minnow 123F, idéal pour la pêche du bar et des carnassiers.
32.20 CHF incl tax

XORUS Inchibite II 150 g Madai Jig

Jig XORUS Inchibite II 150, perfect for vertical or lift fishing in saltwater, highly effective on deep predators and carnivorous fish.
32.00 CHF incl tax

Sinking Lure Tackle House CRSP 80 - 8 cm

Sinking lure Tackle House CRSP 80 for predator fishing.
32.00 CHF incl tax

XORUS Asturie 150 Topwater Lure

XORUS Asturie 150 topwater lure, ideal for bass, pike, and black bass fishing. Excellent casting distance and maneuverability.
31.90 CHF incl tax

Surface Lure XORUS Popchinko 140 – 14 cm

Discover the XORUS POPCHINKO 140, a floating and noisy pencil popper lure designed for long-distance casting and versatile action. Offering optimal stability, it can be used as a popper or a stickbait to attract predators, even in tough conditions.
31.20 CHF incl tax

HALCO Roosta Popper 105 Topwater Lure - 10.5 cm

High-performance topwater lure for predatory fish, ideal for freshwater and saltwater fishing.
31.00 CHF incl tax

HALCO Roosta Popper 135 Topwater Lure - 13.5 cm

HALCO Roosta Popper 135 topwater lure, ideal for sea fishing, long-distance casting, and powerful pops.
31.00 CHF incl tax

X-Rap® Magnum® Xplode

Popper X-Rap® Magnum® Xplode
30.90 CHF incl tax

X-Rap® Magnum® Stick

Leurre X-Rap Magnum Stick pour Pêche en Mer
30.90 CHF incl tax

XORUS Patchinko 140 Surface Lure – 14 cm

XORUS Patchinko 140 surface lure, ideal for sea bass, perch, pike, and asp. Excellent casting distance and great stability.
30.80 CHF incl tax

Surface Lure XORUS Asturie 130

Surface Lure XORUS Asturie 130 – Long casting distance, ideal for sea bass, pike, and black bass fishing.
30.70 CHF incl tax

HALCO Slidog 150 Topwater Lure - 15 cm

The HALCO Slidog 150 is an ultra-durable stickbait designed for saltwater fishing. Reinforced and easy to handle, it adapts to various retrieves: fast surface recovery or subtle deep-water animation.
30.10 CHF incl tax

XORUS Inchibite II 120 g Madai Lure

Lure Inchiku XORUS Inchibite II 120 g, ideal for vertical sea fishing. Versatile, it targets both pelagic predators and bottom-dwelling predators.
29.90 CHF incl tax

Floating Lure HALCO Laser Pro 190 - 19 cm

HALCO Laser Pro 190 lure, high-speed, ideal for large predators.
29.90 CHF incl tax

Floating Lure HALCO Laser Pro 190 XDD - 19 cm

HALCO Laser Pro 190 XDD lure, ultra-efficient with interchangeable lip.
29.90 CHF incl tax

Surface Lure XORUS Patchinko 125 – 12.5 cm

Surface lure XORUS Patchinko 125, ideal for long casting and targeting predators.
29.80 CHF incl tax

Surface Lure XORUS Asturie 110 Silent

Surface lure XORUS Asturie 110 Silent, ideal for sea bass, perch, and pike fishing. Long casting distance and effective swimming action on fast retrieve.
29.70 CHF incl tax

XORUS Asturie 110 Topwater Lure

XORUS Asturie 110 topwater lure, perfect for sea bass, pike, perch, and black bass. Exceptional performance from shore or boat.
29.70 CHF incl tax

Sinking Lure Tackle House K-Ten Blue Ocean BKS 90 - 9 cm

Tackle House K-Ten Blue Ocean S BKS 90 lure, ultra-effective for predators.
29.60 CHF incl tax

HALCO Roosta Popper 80 Surface Lure - 8 cm

HALCO Roosta Pop 80 surface lure, ideal for bass, pike, and peacock bass fishing.
28.90 CHF incl tax

Surface Lure XORUS Z Claw Evo 10 cm

The XORUS Z Claw Evo surface lure, ideal for saltwater and freshwater fishing thanks to its exceptional casting range and easy animation.
28.90 CHF incl tax

Floating Lure HALCO Laser Pro 160 - 16 cm

HALCO Laser Pro 160 fishing lure, high-performance and durable, ideal for large marine predators.
28.60 CHF incl tax

XORUS Patchinko 100 Topwater Lure – 10 cm

Topwater lure XORUS Patchinko 100, ideal for fishing bass, pike, perch, and asp. Optimized for long-distance casting and great stability.
28.60 CHF incl tax

Megabass KARASHI SW FS Surface Lure - 5.9 cm

Megabass KARASHI SW FS Lures - Sinking stickbait ideal for sea bass fishing.
28.30 CHF incl tax

RAID JAPAN Head Swimmer Libero Rigged Soft Lure - 8 cm - 14 g

RAID JAPAN Head Swimmer Libero 14g: compact weedless shad jig head for predator fishing
28.20 CHF incl tax

Surface Lure Tackle House Cronuts CR79 - 7.9 cm

Floating surface lure Tackle House Cronuts CR79, ideal for precise fishing.
27.80 CHF incl tax