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YAMASHITA

YAMASHITA is a world-renowned Japanese brand specializing in fishing lures and equipment for cephalopod fishing, particularly squid and cuttlefish. With decades of expertise and continuous innovation, YAMASHITA designs squid jigs and accessories engineered to maximize catches, even in challenging conditions. Iconic models like the Egi Oh Live, Egi Sutte, and Egi Oh K are trusted by anglers worldwide for their realism, attractiveness, and unmatched effectiveness.

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YAMASHITA NAORY RANGE 2.3D Squid Jig - 7.5 cm

Versatile deep egi for light eging targeting cephalopods, combining fast sink rate, an ultra-visible glow body and Warm Jacket thermal coating to trigger strikes, effective from shore or boat.

14.85 (CHF) incl tax

YAMASHITA EGI OH K Squid Jig 4.0 - 12 cm - 26 g

Yamashita Egi Oh K 4.0 technical squid jig for cuttlefish and squid at sea — stable, luminous and effective in challenging conditions.

19.15 (CHF) incl tax

YAMASHITA SQUISH Egi Squid Jig 5-1 - 5 cm

Yamashita Squish egi squid jig with a soft body and Warm Jacket coating, specially designed for saltwater cephalopod fishing. Its soft body offers an ultra-realistic texture and extended hold in the mouth, increasing strikes and improving your hook-up chances. Ideal for anglers seeking a technical and effective lure.

7.95 (CHF) incl tax

Yamashita SQUISH Squid Jig 3.8-1 - 3.8 cm

Yamashita Squish soft-body squid jig with Warm Jacket coating — ideal for technical saltwater cephalopod fishing with natural, attractive action.

7.95 (CHF) incl tax

YAMASHITA SQUISH 7-2 Squid Jig - 7 cm

YAMASHITA Squish 7-2 022 TP soft egi squid jig with an ultra-realistic soft body and Warm Jacket coating—ideal for squid and cuttlefish fishing at sea, from shore or boat. Designed to be mounted above a weight or a weighted squid jig on your leader.

8.85 (CHF) incl tax

YAMASHITA SQUISH 7-1 Squid Jig - 7 cm

YAMASHITA Squish 7-1 025 KAM egi squid jig with a soft, flexible body and Warm Jacket technology for more realistic and effective cephalopod fishing at sea.

8.85 (CHF) incl tax

Squid Jig YAMASHITA NAORY SQUISH 1.2 - 5 cm

Soft squid jig for squid YAMASHITA Naory Squish 1.2 005 SEKM Keimura Body, featuring the Warm Jacket coating that mimics the warmth of prey and ideal for the Tataki technique or mounted in tandem above a main egi for coastal fishing.

7.35 (CHF) incl tax

YAMASHITA NAORY SNAP Clip

YAMASHITA Naory Snap SS oval symmetrical clip, 14-piece pack—specially designed for precise egi action and for squid and cuttlefish fishing; reduces water resistance and prevents annoying debris on the line.

6.45 (CHF) incl tax

Yamashita Naory Snap RakuRaku S Clip

Yamashita Naory Snap RakuRaku S quick snap, 10-pack of metal snaps for egi rigs — ideal for changing egis quickly, even at night or in low light.

6.45 (CHF) incl tax

YAMASHITA NAORY RANGE 1.8D Squid Jig - 5.5 cm

Yamashita Naory Range 1.8D 015 MIG deep egi with an ultra-bright glow body and Warm Jacket coating, ideal for light eging in deep water when targeting cuttlefish and squid in low visibility, day or night.

14.85 (CHF) incl tax

YAMASHITA NAORY LEADER Bottom Rig

Naory Leader S by Yamashita — two-attachment rig designed to animate two small Naory squid jigs simultaneously and trigger strikes from active squid.

8.85 (CHF) incl tax

Squid Jig YAMASHITA HOVER 2.5 - 8.5 cm

Egi YAMASHITA HOVER 2.5 013 RS designed for OMO RIG setup, offering excellent stability in currents, improved bite detection, and enhanced attraction for marine cephalopods.

17.25 (CHF) incl tax

YAMASHITA EGI SUTTE 2.3 Squid Jig - 6.5 cm - 8 g

Versatile YAMASHITA EGI SUTTE 2.3 in color 015 BAM, ideal for squid and cuttlefish fishing in shallow coastal areas; offers a stable fall, excellent visibility and long-lasting hook sharpness for all your shore or boat eging sessions.

11.10 (CHF) incl tax

Set of Sinker Caps for Squid Jig YAMASHITA EGI OH TR SINKER

Beginner set of 5 Yamashita EGI OH TR SINKER weighted caps to ballast your squid jigs, cast farther and optimize squid fishing.

27.95 (CHF) incl tax

Yamashita EGI OH SEARCH 3.5 SHALLOW Squid Jig - 10.75 cm

Yamashita EGI OH Search 3.5 Shallow squid jig, slow sinking for squid and cuttlefish fishing in shallow areas — ideal in calm seas for precise probing of the water column.

17.25 (CHF) incl tax

YAMASHITA EGI OH SEARCH 3.0 SHALLOW - 9.5 cm

Slow-sinking EGI OH SEARCH 3.0 SHALLOW 091 IRP 490 Glow squid jig with red 490 Glow body, designed for cuttlefish and squid fishing in shallow waters and calm conditions.

16.70 (CHF) incl tax

Eging Rod YAMASHITA EGI OH EGIDO EI 86M

The YAMASHITA EGI OH EGIDO EI 86M is a specialized eging rod for cephalopods designed to fish Egi sized 2.5 to 4.0. Fitted with Fuji K-Series guides optimized for thin braided lines, it delivers long, accurate casts, excellent sensitivity and the ideal power reserve to handle cuttlefish and squid at sea.

700.00 (CHF) incl tax

YAMASHITA EGI OH EGIDO EI 83ML Eging Rod

YAMASHITA EGI OH EGIDO EI 83ML eging rod for precise, powerful cephalopod fishing with Egi 2.0 to 3.5 — designed for fast, sharp animations and equipped with Fuji K-Series guides.

681.30 (CHF) incl tax

YAMASHITA IKA METAL LEADER

YAMASHITA IKA METAL LEADER SHORT TYPE leader for expert squid fishing

7.00 (CHF) incl tax

T-Shirt YAMASHITA Mix Grey - Gray

Official YAMASHITA T-shirt, suitable for sport fishing, comfortable and breathable in polyester.

46.65 (CHF) incl tax

Sweat YAMASHITA Hoodie Black - Noir

Official YAMASHITA Hoodie Sweatshirt for passionate anglers

74.65 (CHF) incl tax

T-Shirt YAMASHITA Dry Long Sleeve Navy

Technical long-sleeve Dry Yamashita shirt, optimal comfort, UV protection, and quick-dry.

56.00 (CHF) incl tax

Caps Yamashita Cap Black - Black

Official YAMASHITA CAP - BLACK cap for passionate anglers.

37.25 (CHF) incl tax

Turlutte YAMASHITA UPPER 95 - 9.5 cm - 6.5 g

Floating turlutte YAMASHITA UPPER 95 special Tataki Keimura

13.00 (CHF) incl tax

Turlutte YAMASHITA TOTO SUTTE R WS95SB - 9.5 cm - 10.5 g

Turlutte TOTO SUTTE R WS95SB Y Glow par YAMASHITA

9.25 (CHF) incl tax

Turlutte YAMASHITA TOTO SUTTE R WS95NC - 9.5 cm - 10.5 g

Toto Sutte R WS95NC Glow Body YAMASHITA Leurre céphalopodes

9.25 (CHF) incl tax

Turlutte YAMASHITA TOTO SUTTE R WS95N - 9.5 cm - 10.5 g

YAMASHITA Toto Sutte R WS95N Glow Body for squid fishing

9.25 (CHF) incl tax

Squid Jig YAMASHITA TOTO SUTTE R WS70SB - 7 cm - 5 g

Yamashita TOTO SUTTE R WS70SB Glow Body sea fishing

9.25 (CHF) incl tax

Turlutte YAMASHITA TOTO SUTTE R WS70NC - 7 cm - 5.5 g

YAMASHITA Glow Body Toto Sutte R WS70NC lure for sea fishing

9.25 (CHF) incl tax

Turlutte YAMASHITA UPPER 70 - 7 cm - 5 g

Floating turlutte Yamashita UPPER 70 Keimura for cephalopod fishing

13.00 (CHF) incl tax

Turlutte YAMASHITA TOTO SUTTE R WS70N - 7 cm - 5.5 g

Leurre Yamashita TOTO SUTTE R WS70N Glow for cephalopod fishing

9.25 (CHF) incl tax

YAMASHITA TOTO SUTTE R WM95N Squid Jig - 9.5 cm - 11.5 g

Yamashita TOTO SUTTE R WM95N Glow Body for sea fishing

9.25 (CHF) incl tax

Turlutte YAMASHITA OPPAI SUTTE UV 7-1 - 7 cm - 3 g

Turlutte OPPAI SUTTE UV 7-1 P6 Rose - YAMASHITA

7.10 (CHF) incl tax

Turlutte YAMASHITA OPPAI SUTTE UV 5-1 - 5 cm - 1.5 g

Oppai Sutte UV 5-1 P2 Pink Body Yamashita

6.60 (CHF) incl tax

YAMASHITA OPPAI SUTTE UV 3.8-1 - 3.8 cm - 1.2 g

YAMASHITA OPPAI SUTTE UV 3.8-1 P2 Pink Body squid fishing

6.45 (CHF) incl tax

Turlutte YAMASHITA OPPAI SUTTE GLOW 7-2 - 7 cm - 4 g

Oppai Sutte Glow 7-2 F3 Yamashita for squid and cuttlefish fishing

7.35 (CHF) incl tax

YAMASHITA OMO Rig Leader Setup

OMO Rig Leader Single YAMASHITA for deep eging fishing from a boat

6.15 (CHF) incl tax

Turlutte YAMASHITA NAORY OPPAI SUTTE 1.2 - 3.8 cm

Yamashita Naory Oppai Sutte 1.2 lure for squid Tataki technique

6.90 (CHF) incl tax

YAMASHITA NAORY OPPAI SUTTE 0.8 - 4 cm

YAMASHITA NAORY OPPAI SUTTE 0.8 S006 SEKM - Soft lure squid sea fishing Tataki

6.90 (CHF) incl tax

BOTTOM LINE YAMASHITA LIGHT IKA LEADER 4-6

Tataki bottom line YAMASHITA LIGHT IKA LEADER 4-6 (4 short strands)

6.90 (CHF) incl tax

Agrafe YAMASHITA EGING SNAP

YAMASHITA EGING SNAP SS clip for Eging fishing (12 pieces)

6.45 (CHF) incl tax

Turlutte YAMASHITA EGI SUTTE-R 2.2 - 5.5 cm - 5 g

EGI SUTTE R 2.2NDX Yamashita glow rose rainbow pêche mer

10.75 (CHF) incl tax

Turlutte YAMASHITA EGI SUTTE-R 1.8 - 5.5 cm - 5 g

EGI SUTTE R 1.8ND YAMASHITA Glow Pink sea fishing

10.15 (CHF) incl tax

Turlutte YAMASHITA EGI SUTTE-R 1.5 - 4.5 cm - 3 g

Turlutte Yamashita EGI SUTTE R 1.5ND Glow Pink Sea

10.15 (CHF) incl tax

Agrafe YAMASHITA EGI OH TR SNAP S

Agrafe EGI OH TR SNAP S YAMASHITA pour montage Egi Oh TR

6.45 (CHF) incl tax

YAMASHITA EGI OH TR Sinker Helmet Weights

Yamashita EGI OH TR Sinker 60g Orange weights for squid jigs

12.60 (CHF) incl tax

Turlutte YAMASHITA EGI OH TR 3.5 - 9.5 cm - 21 g

EGI OH TR 3.5 Yamashita Turlutte fishing cephalopods deep sea

22.30 (CHF) incl tax

Turlutte YAMASHITA EGI OH TR 3.0 - 9.5 cm - 21 g

EGI OH TR 3.0 Keimura YAMASHITA squid fishing cuttlefish

22.30 (CHF) incl tax

Turlutte YAMASHITA EGI OH SEARCH 3.5 - 10.7 cm - 24 g

Turlutte YAMASHITA EGI OH SEARCH 3.5 - 084 KBP (490 Glow + Red body)

17.25 (CHF) incl tax

Turlutte YAMASHITA EGI OH SEARCH 3.0 - 9.5 cm - 17 g

EGI OH SEARCH 3.0 084 KBP Glow 490 Red by YAMASHITA

16.70 (CHF) incl tax

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