New Products

TENRYU INJECTION SP 69 ML Spinning Rod

Versatile predator spinning rod Tenryu Injection SP 69 ML, ideal for animating soft baits, small crankbaits and topwater lures up to 10 g, from the bank, in a float-tube or in a kayak.

587.85 (CHF) incl tax

TENRYU INJECTION BC 76 H QUATTRO Casting Rod

The Tenryu Injection BC 76 H Quattro is a powerful and precise casting rod for predatory fishing, designed for power fishing on trips. A short butt, a large power reserve and a relatively soft tip action ensure control of fish near shorelines and submerged structures.

914.95 (CHF) incl tax

Eging Rod TENRYU IKAGAMI TR 68 MH

The TENRYU IKAGAMI TR 68 MH rod is a high-end model dedicated to boat cephalopod fishing. Optimized for Egi Type Run 3.0 and 3.5 up to 45 g and the Tataki technique with Ika Metal up to 120 g, it offers exceptional sensitivity and reduces squid drop-offs.

615.85 (CHF) incl tax

Eging Rod TENRYU IKAGAMI 87 M

Eging rod TENRYU IKAGAMI 87 M for precise shore cephalopod fishing, optimized for Egi sizes 2.5 to 3.5 with a 7 g weight, offering exceptional sensitivity thanks to MagnaFlex and a reactive CNT carbon blank.

643.90 (CHF) incl tax

Spinning Rod TENRYU RAYZ SPECTRA RZS 872 S-H

TENRYU Rayz Spectra RZS 872 S-H spinning rod for trout fishing in large rivers, ideal for casting 7 to 11 cm minnows and spoons up to 25 g with power, precision and exceptional all-day casting comfort.

855.15 (CHF) incl tax

TENRYU RAYZ SPECTRA RZS 772 S-MH Spinning Rod

High-performance spinning rod for trout fishing in large rivers, the Tenryu Rayz Spectra RZS 772 S-MH delivers precision, long casting distance and optimal control of minnows and spoons.

802.80 (CHF) incl tax

Spinning Rod TENRYU RAYZ SPECTRA RZS 712 S-ML

TENRYU Rayz Spectra RZS 712 S-ML rod for trout fishing in medium and large rivers, ideal for minnow animations and using spoons up to 18 g while fishing upstream.

700.00 (CHF) incl tax

Canne Spinning TENRYU RAYZ SPECTRA RZS 652 S-LML

The Tenryu Rayz Spectra RZS 652 S-LML is a high-end spinning rod for trout specifically engineered for fishing in small and medium rivers. Highly maneuverable and precise, it excels with minnows of 5 to 7 cm (4 to 6 g) and spoons up to 8 g, enabling discreet approaches to the wariest trout.

690.65 (CHF) incl tax

TENRYU RAYZ SPECTRA RZS 512 S-LML Spinning Rod

High-end spinning rod for trout fishing in fast streams and deep pools, the TENRYU Rayz Spectra RZS 512 S-LML delivers exceptional sensitivity, strong durability and an ideal action to animate 4–6 cm minnows (3–6 g) and coax wary fish from deep lies.

625.20 (CHF) incl tax

Spinning Rod TENRYU RAYZ SPECTRA RZS 472 S-UL

Ultra-light Tenryu Rayz Spectra RZS 472 S-UL spinning rod, specially designed for trout fishing in small streams, optimized for animating small minnows of 3 to 5 cm (1 to 3 g) in the tightest spaces.

606.55 (CHF) incl tax

Casting Rod TENRYU RAYZ SPECTRA RZS 472 B-UL

Ultra-light Tenryu Rayz Spectra RZS 472 B-UL casting rod for trout lures in small streams, featuring micro-guides for maximum sensitivity and short, precise casts.

700.00 (CHF) incl tax

Spinning Rod TENRYU RAYZ SPECTRA RZS 4112 S-LL

Ultra-light spinning rod for trout in small streams, the Tenryu Rayz Spectra RZS 4112 S-LL delivers pinpoint accuracy with 2–4 g lures and small 3–5 cm minnows, ideal for discreetly fishing crowded spots and wary fish.

615.85 (CHF) incl tax

Eging Rod TENRYU IKAGAMI 85 MH

Tenryu IKAGAMI 85 MH sea eging rod dedicated to technical squid and cuttlefish fishing, ideal for long-distance shore casts and light drift from a boat, with remarkable sensitivity and a high-performance blank in MagnaFlex and CNT.

653.25 (CHF) incl tax

Spinning Rod TENRYU BRIGADE FLIP BFT 672 S-MS

High-end sea spinning rod dedicated to boat cephalopod fishing, optimized for use with Egi lures and Ika Metal rigs, featuring a sensitive tip action and a power reserve for light slow jigging.

782.25 (CHF) incl tax

Spinning Rod TENRYU BRIGADE FLIP BFT 632 S-MHS

TENRYU Brigade Flip rod dedicated to boat cephalopod fishing, ideal for working egi jigs and Ika Metal rigs in deep waters and strong currents, with a sensitive tip action and a comfortable power reserve.

747.65 (CHF) incl tax

SAWAMURA One Up V Tail Soft Lure 8" - 23 cm

The Sawamura One Up V Tail soft lure, developed by Ultimate Fishing and manufactured in Japan, is designed for technical fishing in both freshwater and saltwater. Its subtle, natural action entices wary fish, whether targeting large zander or cautious sea bass, from shore or boat.

15.80 (CHF) incl tax

RAID JAPAN Peller 3.5" Soft Lure - 9 cm

Peller 3.5 RAID JAPAN soft lure, ultra-mobile insect imitation for finesse sight fishing or slow linear retrieve, ideal to trigger sea bass, perch and black bass in freshwater and saltwater.

14.85 (CHF) incl tax

Rubber Jig RAID JAPAN Foot Master 14 g

FOOT MASTER RAID JAPAN tungsten rubber jig with a compact football head, supplied silicone skirt and robust weedguard system for confidently fishing predatory fish close to the bottom.

13.00 (CHF) incl tax

Rubber Jig RAID JAPAN FOOT MASTER 11 g

Rubber jig RAID JAPAN FOOT MASTER 11 g Smoky Pearl with a tungsten football head, dense silicone skirt and a weedguard system designed for a natural and effective presentation to wary predators.

12.05 (CHF) incl tax

Rubber Jig RAID JAPAN Foot Master 9 g

FOOT MASTER 9 g rubber jig RAID JAPAN, color Smoky Pearl, with ultra-compact tungsten football head, dense silicone skirt and a weedguard system designed to pass through obstacles. An effective jig for technical predator fishing on the bottom, in slow straight retrieves or for bumping along structure.

11.10 (CHF) incl tax

Rubber Jig RAID JAPAN Foot Master 7 g

FOOT MASTER 7g rubber jig in Smoky Pearl by RAID JAPAN, ultra-compact tungsten football head, silicone skirt included, sturdy hook for trailers, ideal for fast and precise predator prospecting.

10.15 (CHF) incl tax

RAID JAPAN Battle Hog 3.8" Soft Creature Bait - 8 cm - 11 g

RAID JAPAN BATTLE HOG 3.8 soft creature bait, ideal for targeting wary predators among cover and weedbeds or as a versatile trailer on jigs.

18.75 (CHF) incl tax

Soft Lure RAID JAPAN Battle Hog 3.3" - 8 cm - 7.5 g

RAID JAPAN BATTLE HOG 3.3 Tenaga Ebi soft lure, a compact creature bait with vibrating flat claws, ideal to trigger wary predators in cover and weeds, used alone or as a jig trailer.

17.25 (CHF) incl tax

Soft Lure RAID JAPAN Batabata Craw 3" - 7.7 cm

Soft crawfish imitation lure RAID JAPAN BATABATA CRAW 3 Smoke Shrimp, ultra-stable flat body, vibrating claws and multiple appendages to trigger perch, largemouth bass and zander on all your modern rigs.

13.55 (CHF) incl tax

MADNESS Madshad 85 Soft Lure - 8.5 cm - Pre-rigged 15 g 3/0 (20 pieces)

The MADNESS Madshad soft lure is a benchmark shad for predator fishing in both saltwater and freshwater. Designed with Satoshi Iwamoto, it delivers a realistic, responsive swim ideal for dragging, straight-line retrieves or cranking, remaining highly effective even at low animation speeds.

112.50 (CHF) incl tax

MADNESS Madshad 130 Soft Lure - 13 cm - Pre-rigged 40 g 4/0 (20 pieces)

MADNESS Madshad pre-rigged soft lure, ready to fish, fitted with a Xorus Ultihead jighead for predator fishing using traction, straight retrieves or slow presentations, offering a realistic, highly attractive vibrating action.

181.30 (CHF) incl tax

MADNESS MADEEL SLIM 120 Soft Lure - 12 cm

The MADNESS MADEEL SLIM 120 is a soft bait imitating a sand eel designed for slow, precise sea bass fishing. Its slim, streamlined body delivers a tight, steady and ultra-natural action even at very low speeds, making it highly effective on educated, wary fish. Versatile, it can be used mid-water or near the bottom on various rigs to trigger sea bass and other marine predators in many conditions.

15.80 (CHF) incl tax

MADNESS BALAM 200 Floating Swimbait - 20 cm

Articulated floating swimbait MADNESS BALAM 200, versatile predator lure for pike and black bass, ideal in heavily fished waters with fast or slow retrieves.

121.40 (CHF) incl tax

Madness Bakuree Spin TG Sinking Lure - 12 g

The Madness Bakuree Spin TG is an ultra-compact tungsten spintail lure designed to quickly and efficiently prospect areas in search of active predatory fish. Dense, stable at all retrieval speeds and fitted with a vibrating silicone blade, it enables long casts and a fast descent into the water column.

21.40 (CHF) incl tax

Sinking Lure MADNESS Bakuree Spin - 30 g

MADNESS Bakuree Spin is an ideal spintail lure for quickly prospecting and locating active predatory fish. Its streamlined body provides a stable swim at all retrieval speeds and enables very long casts.

21.40 (CHF) incl tax

MADNESS BAKUREE SPIN Sinking Lure - 20 g

MADNESS BAKUREE SPIN spintail lure for prospecting active predators, offering a stable swim at all retrieval speeds, a controlled fall through the water column and very long casting distances thanks to optimized weight distribution and a silicone blade producing subtle vibrations.

20.45 (CHF) incl tax

MADNESS BAKUREE SPIN Sinking Spintail Lure - 15 g

MADNESS BAKUREE SPIN spintail lure designed for fast and efficient prospecting of active fish. Its streamlined body ensures stable swimming at all retrieval speeds and a quick sink into the target water layer. With high density and optimized weight distribution, it casts easily to long distances. The silicone blade dusted with silver powder rotates irregularly and produces subtle vibrations, ideal for triggering cautious predator strikes.

19.50 (CHF) incl tax

Polarized Sunglasses Big Fish 1983 Recycling Sea Bass 2

Big Fish 1983 Sea Bass 2 polarized sunglasses made from recycled French fishing nets, ideal for sea fishing, large lakes and everyday use, offering comfort, anti-glare protection and an eco-responsible approach.

93.40 (CHF) incl tax

Big Fish 1983 Polarized Sunglasses Recycling Sea Bass 1

Big Fish 1983 Recycling Sea Bass 1 Red Iridium polarized sunglasses, frame made from polyamide recycled from French fishing nets, for clear and comfortable vision at sea, on large alpine lakes, reservoirs and for everyday use.

93.40 (CHF) incl tax

Big Fish 1983 Easy Fish Photochromic Polarized Sunglasses

Big Fish 1983 Easy Fish Photochromic Trout Brown fishing sunglasses equipped with Green photochromic lenses that automatically tint according to ambient light to provide visual comfort, protection and precise perception of contours at the water's edge.

45.80 (CHF) incl tax

New products