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RAID JAPAN Battle Hog 3.8" Soft Creature Bait - 8 cm - 11 g

RAID JAPAN BATTLE HOG 3.8 soft creature bait, ideal for targeting wary predators among cover and weedbeds or as a versatile trailer on jigs.
18.75 (CHF) incl tax

Soft Lure RAID JAPAN Battle Hog 3.3" - 8 cm - 7.5 g

RAID JAPAN BATTLE HOG 3.3 Tenaga Ebi soft lure, a compact creature bait with vibrating flat claws, ideal to trigger wary predators in cover and weeds, used alone or as a jig trailer.
17.25 (CHF) incl tax

Soft Lure RAID JAPAN Batabata Craw 3" - 7.7 cm

Soft crawfish imitation lure RAID JAPAN BATABATA CRAW 3 Smoke Shrimp, ultra-stable flat body, vibrating claws and multiple appendages to trigger perch, largemouth bass and zander on all your modern rigs.
13.55 (CHF) incl tax

MADNESS MADEEL SLIM 120 Soft Lure - 12 cm

The MADNESS MADEEL SLIM 120 is a soft bait imitating a sand eel designed for slow, precise sea bass fishing. Its slim, streamlined body delivers a tight, steady and ultra-natural action even at very low speeds, making it highly effective on educated, wary fish. Versatile, it can be used mid-water or near the bottom on various rigs to trigger sea bass and other marine predators in many conditions.
15.80 (CHF) incl tax

MADNESS BALAM 200 Floating Swimbait - 20 cm

Articulated floating swimbait MADNESS BALAM 200, versatile predator lure for pike and black bass, ideal in heavily fished waters with fast or slow retrieves.
121.40 (CHF) incl tax

Leurre souple HOOKSPORT EKLIPS 200 - 20 cm - 35 g

Leurre souple polyvalent signé HOOKSPORT, le modèle EKLIPS offre une nage réaliste et une prise en main immédiate pour la pêche des carnassiers en eaux douces. Idéal en lancer-ramener, traction et verticale, il accepte divers montages et reste efficace toute l'année, des eaux claires aux conditions plus teintées.
13.00 (CHF) incl tax

Megabass Vision Oneten 110+1 Junior Suspending Lure - 10 cm

Megabass Vision 110+1 Junior: high-performance suspending jerkbait for predatory fish.
27.10 (CHF) incl tax

Soft Lure Megabass MAG DRAFT Hasu Raver Sinking - 45 g - 18 cm

Sinking swimbait Megabass Magdraft Hasu Raver Sinking Red Fin Perch, three-segment articulated design engineered for a realistic, controlled swim just below the surface to effectively target wary predators holding deeper.
27.95 (CHF) incl tax

Megabass Kirinji 90 Surface Lure - 9 cm

Megabass Kirinji 90 wakebait, designed for ultra-realistic wobbling and rolling action, effective even in waves and strong currents.
33.55 (CHF) incl tax

Soft Lure DUO Realis Wriggle Stick 4" - 10 cm

The DUO Realis Wriggle Stick is a dense soft worm lure designed to generate strong vibrations and an irregular action during the fall. Easy to cast long distances, even with a simple Texas hook, it allows you to fish cover and obstacles effectively in search of the wariest predators.
12.35 (CHF) incl tax

DUO Wriggle ND SLIM Soft Lure 3" - 7.3 cm

The DUO Wriggle ND Slim 3 is a floating soft lure of the worm type, specially designed for Ned rig setups. Made from an attractant-infused elastomer, it offers an ultra-lively action with the slightest current or minimal animations while remaining highly durable.
8.95 (CHF) incl tax

Soft Lure DUO Wriggle Crawler 5.8" - 14.7 cm

The Realis Wriggle Crawler is a soft worm lure designed to deliver a pronounced action during fall phases and slow retrieves. Particularly effective for wacky rig, neko rig or drop shot, it targets anglers seeking finesse, natural presentations to entice wary predators.
12.35 (CHF) incl tax

Lures are at the heart of modern predator fishing. When chosen well, they trigger strikes from pike, perch, zander and other predatory fish, even on heavily pressured waters. This category brings together a wide range of models to cover all depths, retrieve speeds and fishing conditions.

How to choose predator lures

To select the right lure, it’s essential to consider the target depth, water clarity, fish activity and the tackle you use (spinning or casting). As a general rule, subtle, natural presentations work best in clear water, while stronger visual and vibration cues stand out better in colored water or low light.

Lure size also depends on the species you target and the season. Compact lures are often very effective for perch or in cold conditions, while larger profiles work well for pike or when fish are actively feeding.

Main lure types and how to use them

  • Hardbaits (crankbaits, jerkbaits, minnows): ideal for working different layers of the water column, from subsurface down to deeper areas, with steady retrieves or stop-and-go actions.
  • Soft lures: highly versatile, rigged on jig heads, Texas rigs or Carolina rigs, they excel on straight retrieves, vertical presentations or dragging and hopping close to the bottom.
  • Spinners and spinnerbaits: perfect for quickly covering large areas; their strong vibrations draw predators in from a distance, even in murky water.
  • Jigs and micro jigs: effective for fishing deeper water, along drop-offs, bridge pilings or structure, especially for zander and big perch.

Ideally, you should combine several lure families in your box so you can quickly adapt if the fish refuse a particular action or profile.

Matching your lures to seasons and conditions

The season has a major influence on success with artificial lures. In cold water, predators are often warier and more selective, whereas in peak season they may aggressively chase faster, more erratic presentations.

  • Spring: favor medium-sized lures in natural colors, worked slowly along the banks and in shallow areas.
  • Summer: use reaction baits (spinnerbaits, crankbaits, stickbaits) to trigger strikes from active fish, especially early and late in the day.
  • Fall: a key period to target bigger fish with slightly larger lures that can imitate schooling baitfish.
  • Cold periods: rely on soft lures, slow presentations close to the bottom and minimalist actions to convince sluggish fish.

Effective techniques with your lures

Each lure shows its full potential with the right retrieve. Varying speed, pauses and changes of direction often makes the difference on pressured predators.

  • Straight retrieve: a steady retrieve is ideal with shads, crankbaits and inline spinners to cover water from just under the surface down to the bottom.
  • Lifting and dropping: an alternation of pulls and controlled drops is very effective with soft lures along slopes and drop-offs.
  • Vertical fishing: a precise presentation of a soft lure or jig directly under the boat or float tube to target fish holding tight to the bottom.
  • Reaction fishing: fast, aggressive retrieves with jerkbaits, lipless crankbaits and spinnerbaits to trigger reflex strikes from active predators.

Lure FAQ

Which type of lure should I choose to start predator fishing? To begin, a simple selection of hardbaits, shads on jig heads and one or two spinners lets you cover most situations and depths.

Should I prioritize natural or bright colors? In clear water and bright conditions, natural and translucent colors are often more discreet. In stained water, overcast weather or at first light, brighter or higher-contrast colors can improve the lure’s visibility.

What lure size should I use for pike and perch? For pike, lures of about 4 to 7 inches are commonly used, and sometimes larger depending on fishing pressure. For perch, sizes around 1.5 to 3 inches are generally very effective, especially with finesse presentations.